Scott Gerber thinks that in a bad economy where jobs are hard to come by, you need to create a job in order to maintain one. According to Sc...
Scott Gerber thinks that in a bad economy where jobs are hard to come by, you need to create a job in order to maintain one.
According to Scott Gerber, author of Never Get A Real Job, starting a business is the only way to guarantee your employment and financial future in a bad market with few jobs available.
"The resume-driven culture tells us that if we put in the effort and attend school, we'll get employment and be alright. Traditional thinking is out of date, "asserts Gerber. "You need to be entrepreneurial now more than ever to be successful; you need to create a job to maintain a job."
Scott Gerber thinks that in a bad economy where jobs are hard to come by, you need to create a job in order to maintain one.
According to Scott Gerber, author of Never Get A Real Job, starting a business is the only way to guarantee your employment and financial future in a bad market with few jobs available.
"The resume-driven culture tells us that if we put in the effort and attend school, we'll get employment and be alright. Traditional thinking is out of date, "asserts Gerber. "You need to be entrepreneurial now more than ever to be successful; you need to create a job to maintain a job."
If you want to ensure your financial future regardless of the state of the economy, he maintains, you need to be in charge of your own life. "When you work for someone else, you're putting all your eggs into one basket that you don't own or hold."
Are you ready to try your hand at entrepreneurship?
You must first control your ego.
If you don't have your priorities in order and your ego in control, you can't develop a successful business, according to Gerber.
Entrepreneurs should be confident, but if you exaggerate it, you'll just hinder themselves.
simple is best, dumb
According to Gerber, "If your concept is not simple, you're foolish." "Create a business that is straightforward and uncomplicated."
Create a streamlined good or service that provides X to Y customers for Z profit, he commands.
Be ready for the worst-case situation at all times (because it will happen)
Every decision should be carefully considered, and Gerber advises that you should always prepare for the worst case scenario.
He advises to "think of three possibilities for every action so you've taken into account all consequences."
Be a clone.
According to Gerber, "too many individuals believe they must reinvent the wheel, but if they do, the wheel will run them over." "Instead, concentrate on improving an existing idea."
To sell a concept that isn't original, use inventiveness. Consider the founders of College Hunks Hauling Junk, urges Gerber. "They gave an already-existing concept a fresh twist. It is really simply a rubbish disposal company."
Ensure that your company isn't a bottomless pit
Start a business that is effective and has low initial financial requirements, advises Gerber.
Gerber advises business owners with little resources to build their company around the little money they have. "So, the goal of your ideas should be to make money. I had very little when I first started. I basically concentrated on company concepts with low initial expenses and rapid profit margins."
Become a masterful bargain-hunter
You must alter your spending habits if you want to establish a business, according to Gerber.
Knowing the difference between a frivolous cost and a need that may be bartered, negotiated, or partnered on is important.
Never team up with just anyone.
Before entering into a partnership, make sure it makes sense.
"Although they may first appear like the perfect companions, your buddies may wind up being lazy and inactive. Alternatively, a person you think is wonderful could eventually put you through a lot "asserts Gerber. "Make sure you assess the value of a partner and what they can offer to the table."
Never work with anybody you meet.
Make sure a collaboration makes sense before agreeing to it.
"Although they could seem like the ideal friends at first, your friends might end up being slothful and sedentary. On the other hand, someone you initially think is wonderful might eventually cause you a lot of pain "Gerber asserts. "Be mindful to evaluate a partner's worth and what they can bring to the table."
Gerber advises against creating a six-month-long, 95-page strategy in favour of one paragraph that is formatted as a series of questions and answers. "Use business plan software sparingly, and disregard the advice of experts. All you have to do is arrange your ideas so they are beneficial to your business."
Phones don't automatically ring
Gerber means to consistently sell your business in novel, imaginative methods by saying this.
"Get out there and meet people. Never stop marketing yourself without sounding like a used car salesperson "He claims. "Join groups, routinely network, and develop innovative ways to promote your company to customers."
Be cautious
Be wary about never failing. In other words, you should be terrified by the thought of giving up.
Be wary of yelling, "That was my idea!" at the TV when you awaken 10, 20, or 30 years from now, warns Gerber. "Never be worried about never getting a proper career," the speaker said.
Finally, quit believing that you need to prove your college degree to your parents.
Most individuals have fantasised about being their own boss, choosing their own schedule, and having each and every hour of work directly contribute to their success. This desire is attainable, according to Gerber, whether you've just finished college or are currently working.
"College students should create their own enterprises. They have reached a stage in their lives when they may scale back on their lifestyles and have more time to work hard "asserts Gerber.
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